Last Thursday Sheryl Sandberg, the COO of Facebook introduced new advertising offerings for Facebook including mobile applications. Per the New York Times, this will be the largest marketing platform available to brand advertisers. We wonder what Procter & Gamble will do as they seem to have the recipe for social media. Wouldn’t it be great to study its marketing mix model? Meanwhile, we will have to closely monitor the trends.
However, let’s take a moment to recognize what a truly revolutionary leader Sheryl Sandberg is. The Youtube of her presentation “Why we have too few women leaders” is quite extraordinary. The video has over 210,000 views and was circulated by moms last year. Interesting advice on making sure we take a seat at the table and it is never too late…
- Facebook fMC Keynote Address To Marketers, Businesses (webpronews.com)